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Patterson, Paul G.

1Australia 1customer loyalty programs 1international entrepreneurship 1internationalization 1regulatory fit 1value perception

1Daryanto, Ahmad 1Pauwels, Pieter

1book chapter 1journal article

Date

12009 12010

Facets

1Australia 1customer loyalty programs 1international entrepreneurship 1internationalization 1regulatory fit 1value perception

1Daryanto, Ahmad 1Pauwels, Pieter

1book chapter 1journal article

Date

12009 12010

Title
Creator
Date

Service firms and customer loyalty programs: a regulatory fit perspective of reward preferences in a health club setting.

- Daryanto, Ahmad, de Ruyter, Ko, Wetzels, Martin, Patterson, Paul G.

Creator: Daryanto, Ahmad , de Ruyter, Ko , Wetzels, Martin , Patterson, Paul G.
Resource Type: journal article
Date: 2010

The propensity to continue internationalization: a study of entrepreneurial decision-making in Australian service firms.

- Pauwels, Pieter, Patterson, Paul G., de Ruyter, Ko, Wetzels, Martin

Creator: Pauwels, Pieter , Patterson, Paul G. , de Ruyter, Ko , Wetzels, Martin
Resource Type: book chapter
Date: 2009

1

English (Australia)
English (Australia)
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